Privacy Policy

Last updated: 12 May 2026

1. Who We Are

Personally Yours ("we", "us", "our") is a diamond and jewellery business.

Contact:
Email: kparthur@sky.com
Phone: 07894 760840

For any data protection queries, please contact us at the above details.

2. What Data We Collect

We may collect the following personal data:

  • Full name
  • Phone number
  • Email address
  • Enquiry details and website preferences
  • IP address and browsing behaviour (via cookies)
  • Device and browser information

3. How We Collect Data

We collect data when you:

  • Submit a form on our website
  • Contact us via phone, email, or WhatsApp
  • Browse our website (via cookies and tracking pixels)

4. Why We Use Your Data (Legal Bases)

We process your data under the following lawful bases under UK GDPR:

  • Legitimate interest – to follow up on your enquiry and provide our services
  • Consent – for marketing communications and analytics/tracking cookies
  • Contract – to fulfil any order or service agreement

5. Third Parties We Share Data With

We use the following third-party services which may process your data:

  • Go High Level – CRM and marketing automation platform (data stored on their servers)
  • Facebook Pixel (Meta) – advertising and retargeting tracking
  • Google Sheets – internal data management and lead tracking
  • WhatsApp (Meta) – direct Personally Yours communication

WhatsApp Pre-filled Messages: After submitting our enquiry form, you are offered the option to send a pre-filled WhatsApp message containing the details you provided (such as your name, email address, phone number, and enquiry information). This message is composed in your WhatsApp app and only sent if you choose to tap Send. By sending that message, you are transferring your personal data to WhatsApp (operated by Meta Platforms, Inc.), which is subject to WhatsApp's Privacy Policy. You are under no obligation to send the message — it is entirely your choice.

Each third party has their own privacy policies governing how they handle data. We encourage you to review them.

6. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy. Typically:

  • Enquiry and lead data: up to 2 years
  • Customer/order data: up to 6 years (for legal and tax compliance)

After this period, data is securely deleted.

7. Your Rights

Under UK GDPR, you have the right to:

  • Access the data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data ("right to be forgotten")
  • Restrict or object to processing
  • Data portability
  • Withdraw consent at any time

To exercise any of these rights, email us at kparthur@sky.com. We will respond within 30 days.

8. Transfers Outside the UK

Some of our third-party providers (e.g. Meta/Facebook, Google) may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) or equivalent protections.

9. Complaints

If you believe your data has been mishandled, you have the right to lodge a complaint with the UK's data protection authority:

Information Commissioner's Office (ICO)
Website: ico.org.uk

10. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be published on this page with the updated date above.